About KIRINto

Since our founding in 1907, Kirin Brewery Company, Limited has pursued a “steady focus on quality” and a “consumer-first approach,” honing our skills and expanding our knowledge to deliver great taste, enjoyment, and comfort that matches consumers’ ever-changing lifestyles. What can we do now as society changes at an ever faster pace? What can we pass on to the next generation? We always have, and we always will continue to consider these questions as we move forward, even in this very moment.

“KIRINto” is pronounced “Kirin-to.” The concept of “KIRINto” encapsulates our desire to maintain a graceful attitude as we move toward the future “to”gether with the world.

For the next 100 years and the future beyond.

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